Article
By Surbhi
Creative possibilities have exploded as AI tools become mainstream, democratizing design and artistic production access. People use these technologies daily for personal projects and side hustles. Meanwhile, companies are finding ways to make these tools work for their bottom line. AI music generators create custom soundtracks for product demos and app notifications. AI writing tools punch up technical documentation and sharpen marketing copy. AI photo editors transform raw product photography into polished assets within seconds. But nothing has captured the creative imagination quite like AI image generators. Design teams can generate UI mockups and iconography without adding new team members. Marketing teams rapidly create compelling visuals for product launches and social campaigns with minimal resources.
Among the pioneers of AI image generation, Midjourney quickly rose to prominence with its ability to produce artwork from text descriptions. Founded by David Holz in 2022 as a research lab exploring new mediums of thought and expanding human imaginative capabilities, it quickly became the darling of the AI art world. However, as the AI space has expanded, several compelling alternatives have emerged that better suit your creative needs or budget constraints. Read on to discover image generators that can produce more photorealistic product mockups or offer more granular control over artistic styles without the Discord-based interface that Midjourney requires.
DigitalOcean’s GenAI Platform offers businesses a fully managed service to build and deploy custom AI agents. With access to leading models from Meta, Mistral AI, and Anthropic, along with essential features like RAG workflows and guardrails, the platform makes it easier than ever to integrate powerful AI capabilities into your applications.
Midjourney is an AI image synthesis system that transforms text descriptions into striking visual art. The platform uses advanced deep learning models to interpret artistic concepts, styles, and subjects from natural language inputs. Known for its distinctive aesthetic fingerprint, Midjourney excels at producing dreamlike, painterly compositions. The system continuously evolves through version updates that improve capabilities like anatomical accuracy, compositional understanding, and stylistic range.
Key features:
Options like ‘cinematic’ and ‘vibrant’ for style tuning and dramatic effects in images
Combines multiple ideas to create a single image
Community gallery to take reference from the work of other artists and already generated images
Midjourney operates as a bot within Discord servers. Once you have joined Midjourney via Discord, you can enter simple prompts and descriptions, including negative prompts (“don’t add dramatic effects”) to create the final image. When you type prompts using the /imagine command in designated Midjourney channels, the bot generates images that are visible to everyone in that channel. Example: /Imagine a paraglider flying over the mountains during a sunset, excluding birds, fog, or dark, heavy clouds.
This public visibility allows other users to see your prompts and the resulting images, creating a collaborative environment where artists can learn from each other’s techniques, remix others’ concepts using the variation buttons, and build upon shared ideas. The community aspect of Midjourney in Discord enables inspiration, feedback, and knowledge-sharing among all platform users.
When evaluating Midjourney alternatives, look for these features to choose the right tool that matches your creative workflow, aligns with your aesthetic preferences, and fits comfortably within your budget constraints:
User interface and quality: Consider whether you need a web-based interface accessible by all team members or if you can manage more technical implications. Some tools require Discord access, while others are standalone web interfaces or APIs.
Versatile styles: Different tools excel at different styles. Assess your business’s needs, such as photorealistic images, illustration-style visuals, abstract concepts, or the ability to switch between multiple styles.
Resolution and image quality: Higher resolution output provides more flexibility for various tools and platforms, from social media to print media. Look for tools that offer upscaling capabilities for maximum versatility.
Customization: Advanced tools offer fine-tuning capabilities, allowing your business to train models on its brand assets for a consistent visual identity across all generated images.
Integration: For higher efficiency, look for tools that can be easily integrated with your existing technology, such as your content management system or Adobe Creative Cloud.
Cost: Based on your usage patterns and budget preferences, consider the cost model, which is either pay-per-image pricing, subscription-based, or a credit-based system.
These powerful AI tools put once-impossible creative capabilities in everyone’s hands. Still, they also risk homogenizing visual culture and raising serious questions about originality, job displacement, and what it means to be creative. Below are some of the significant pros and cons of using AI art generator tools to create innovative visuals:
Image customization: These AI tools offer advanced features that allow you to easily customize or edit the image after it is generated using the given prompt. You can add customizations to the images with further prompting for better results.
Creative exploration: With the help of AI image generators, you can generate unexpected visual content, try different styles and combinations that might be difficult to execute, and offer an extra edge in creating artistic and unique visual assets.
Rapid visualization: These tools can convert small ideas and prompts into full-blown images by rapidly visualizing the given ideas. This accelerates generating and iterating on images, speeding up the creative process.
Cost efficiency: Businesses investing in AI-generated images have significantly reduced the requirement and use of basic visual assets such as high-end editing software. This helps lower the time and resources required to create accurate pictures, which allows businesses to reduce the overall cost for creative development.
Ethical concerns: The primary ethical concern is ethical sourcing. Most of these AI image generator models are trained on vast datasets of existing artwork without explicit permission from the original creators.
Negative prompt complexity: Negative prompts are the points to be excluded from the outcome. For example, ‘don’t add any real images, remove any overlapping’ or ‘don’t use any gradients in the visuals’. These are equally crucial for creating desired images. However, it is challenging to train the models with negative prompts to create the perfect creatives, which can lead to a steep learning curve for the AI models.
Visual distinction: When everyone has access to the same AI generators, you inevitably start seeing the identical visual fingerprints everywhere. Even with different prompts, there’s a sameness to AI-generated visuals that trained eyes quickly recognize—that telltale perfection and those recurring patterns that make your marketing materials blend in rather than stand out.
Technical constraints: The AI tools struggle with creating certain elements, such as accurate human body depiction, text rendering, and maintaining consistency with the perspective.
AI art generator tools are now being used across industries—from education to marketing. Below are some use cases for AI art generation tools:
Architects visualize building concepts in various settings using AI, helping clients understand designs before construction begins. The technology creates realistic renders of interior ideas and generates multiple design variations based on specific requirements. This facilitates better collaboration and enables clients to experience the intended atmosphere of proposed environments before breaking ground.
Firms like Geniant are now switching towards these text-to-image platforms for generating accurate and photorealistic 2D renderings. With these tools, architects can easily upload a reference image with some description on the output image and create ideas that are not only realistic but also appealing.
Product designers can use AI to rapidly create design iterations and visualize products in different contexts before physical production. Companies generate multiple variations for market testing, identifying consumer preferences without costly prototyping. For instance, a smart home company might create dozens of speaker designs with different LED configurations and materials, allowing them to test consumer reactions to various aesthetic approaches before finalizing engineering specifications.
Toyota Research Institute (TRI) admitted using AI image creation tools like Midjourney and alternatives to amplify vehicle designers. These tools serve as an additional resource for creating initial prototypes and designs for new models by offering simple descriptions and ideas. This has reduced the time to finalize ideas and optimize design constraints while creating new designs.
AI art generation helps teachers and educators create custom illustrations and diagrams that explain complex concepts with visuals tailored to their classroom. They can also develop more inclusive teaching materials with diverse representation and generate historical reconstructions that bring the past alive. These tools support different learning styles while providing creative prompts that spark student imagination and engagement.
Tools such as ChatGPT are popular among students and educators for generating texts and assignments and creating appealing projects for submissions. AI tools are also used to create engaging and appealing presentation decks to effectively explain complex topics to students.
Publishers and entertainment companies create eye-catching book covers, concept art, and promotional materials using AI generation. Production teams can develop visual storyboards and character designs that communicate creative vision to stakeholders. These tools mean that artists can combine their expertise with AI capabilities to create unique visual styles and imagine fantastical worlds within tight production schedules.
AI tools such as ChatGPT are used to generate ideas for movies and books, and script editing for a quick and more efficient approach. The creators have admitted to using AI tools in the movie ‘The Brutalist’ to create engaging creatives and visuals to make the film appear more realistic and relatable to the audience.
Game developers use AI art to rapidly prototype environments and characters, slashing development time and costs. Small studios can now generate high-quality concept art that previously required large art teams. AI tools enable game studios to create richer virtual worlds and more emotionally complex characters at lower costs, with some developers celebrating the creative possibilities. In contrast, others worry about potential job losses. Companies like EA suggest that 60% of development processes could be affected.
In Middle-earth: Shadow of Mordor, the nemesis system records player interactions with enemy NPCs, which is further used to create unique rivalries and power struggles within the enemy hierarchy. This makes the game more realistic and reactive for the players.
Since Midjourney made its splash, dozens of competitors have emerged—some offering photorealistic precision while others excel at artistic stylization or animation capabilities. The best choice for you will depend on your specific needs—whether you’re creating social media content, designing landing page illustrations, generating product mockups, or crafting conceptual art for presentations. Below, we have compiled ten AI art generator tools for you to explore:
Stable Diffusion is an open-source powerhouse that provides ultimate customization through local installation or cloud-based services. Highly customizable models, extensions, and parameters offer self-hosting options for privacy and unlimited use, making it ideal for technical teams requiring complete control over their AI art pipeline.
Key features:
Hardware optimization flexibility from consumer GPUs to enterprise-grade accelerators
Advanced prompt weighting system for precise output control
Inference optimization tools for maximizing hardware utilization
Containerized deployment options via Docker and Kubernetes
Free: $0.
Pro: $10/month
Max: $20/month
Leonardo AI is a business-focused AI art platform offering advanced fine-tuning capabilities and enterprise-grade asset management. This tool can be trained on your brand assets, and advanced filtering techniques can be used to maintain your visual identity across every image it creates. It’ll deliver crisp, high-resolution outputs that look professional even when scaled up for presentations or large-format displays.
Key features:
Advanced canvas editing system with programmable inpainting/outpainting via REST API
Multi-stage approval workflows for enterprise content governance
Webhooks and event-driven architecture for workflow automation
Batch processing capabilities handling thousands of generations concurrently
Free: $0/month
Apprentice: $10/month
Artisan: $24/month
Maestro: $48/month
Enterprise: Custom pricing
Adobe Firefly is Adobe’s professional-grade AI art tool, providing seamless Creative Cloud integration and commercial-safe training. Ethically trained on licensed content and Adobe Stock, it directly integrates with Photoshop, Illustrator, and other Adobe apps while providing text-to-vector capabilities for scalable graphics.
Key features:
Multi-tenant administration console for enterprise team management
Proprietary text effects rendering engine for typographic asset generation
Enterprise-grade content authenticity with cryptographic provenance tracking
Free: $0
Standard: $9.99/month
Pro: $29.99/month
Premium: $199.99/month
Playground AI is an enterprise platform focused on customizability and proprietary model training. Its comprehensive analytics backend provides valuable insights for technical teams measuring ROI on generative AI initiatives. The platform’s developer-first approach with extensive API documentation suits organizations building custom visual generation solutions.
Key features:
Enterprise key management with HSM support
Webhook-based automation system for workflow integration
Custom domain and white-labeling options for enterprise deployments
Free: $0/month
Pro: $12/month
DALL-E-3 is OpenAI’s advanced text-to-image model, offering exceptional understanding of complex prompts with photorealistic outputs. It integrates directly with ChatGPT for conversational image creation while providing developers high-resolution capabilities and API access.
Key features:
Advanced image generation with nuanced prompt comprehension
Direct integration with ChatGPT for conversational image creation
High-resolution output capabilities (1024×1024 pixels)
Seamless API access for developers
)
Canva’s enterprise solution combines AI image generation with its comprehensive design platform, creating an end-to-end visual production system ideal for organizations seeking operational efficiency. Its strength lies in democratizing design capabilities across non-technical teams while maintaining brand governance through templates and controls.
Key features:
SSO and team administration controls for enterprise security compliance
Asset management system with metadata and search capabilities
Enterprise data residency options for regulatory compliance
Advanced permission controls for managing generation capabilities across teams
Free: $0
Canva Pro: $46.99/month per user
Canva for Teams: $46.99/month per user with collaboration features
Enterprise: Custom pricing
Jasper Art is explicitly built for content marketers, with template-based workflows and marketing-focused outputs. It features marketing-specific templates and presets integrated into Jasper’s AI content platform, ensuring brand voice and style consistency across multi-format outputs optimized for digital channels.
Key features:
Integration with Jasper’s AI content platform
Marketing-specific templates and presets
Brand voice and style consistency
Multi-format outputs optimized for digital channels
Creator: $39/month/seat
Pro: $59/month/seat
Business: Custom pricing
Dream is for organizations prioritizing mobile-first workflows. Dream’s platform provides optimized performance on iOS and Android devices with enterprise management capabilities. Its lightweight technical requirements suit field teams or distributed workforces with varying device specifications.
Key features:
Push notification workflow integration for approval processes
Cross-platform synchronization ensures a consistent experience
Social sharing controls with brand governance options
SCIM provisioning support for enterprise identity management
Mobile-specific image optimization for varying screen specifications
Free: $0
Monthly: $9.99/month
Annually: $89.99/year
Lifetime: $169.99 one-time payment
Nightcafe is a user-friendly AI art platform that specializes in fine art styles. It has an active community and a credit-based system. It excels in artistic style rendering through an intuitive interface for non-technical users. It offers multiple AI models in a single platform and flexible payment options for occasional use.
Key features:
Active directory integration for enterprise identity management
Usage analytics dashboard with departmental breakdowns
Bulk generation capabilities for high-volume production requirements
Enterprise data handling compliance with configurable retention policies
Beginner: $4.49/month
Hobbyist: $7.49/month
Enthusiast: $14.99/month
Artist: $37.49/month
Image 3 is Google DeepMind’s highest quality text-to-image model, capable of generating images with enhanced detail, richer lighting, and fewer artifacts than previous versions. With industry-leading photorealistic capabilities and advanced text understanding through Google’s language models, it integrates with Google Workspace while providing enterprise-grade security and compliance features.
Key features:
Multi-stage diffusion process for enhanced detail
Superior object positioning and spatial awareness
Google’s security and compliance infrastructure meets stringent enterprise standards
Comprehensive audit logging for regulatory compliance
Imagen 3: $0.04/image
Imagen 3 Fast: $0.02/image
Image 2, Imagen: $0.020/image
What are the best alternatives to Midjourney in 2025?
The best tool entirely depends on your business’s needs and requirements, which can vary. The best Midjourney alternatives include Firefly by Adobe for professional designers, Stable Diffusions for a free and open-source option, Leonardo AI for gaming visuals and creators, and Playground AI for customization features.
Which Midjourney alternative offers the most realistic images?
DALL-E-3 offers creators one of the best and most realistic image creation options. The list also includes Leonardo AI, Adobe Firefly, and Stable Diffusion, which are highly visually accurate.
Are there free tools like Midjourney?
Yes, various tools like Midjourney are free, including Stable Diffusion (open-source, requires only setup), Playground AI (free with a daily limit), Leonardo AI (free with certain limitations), and Nightcafe (daily free credits).
Can I use AI-generated images commercially?
Yes, you can use AI-generated images commercially. However, checking the commercial platform’s terms and conditions is always better before posting them.
What makes a good prompt for AI art tools?
A good prompt for AI art tools includes points of reference, what to exclude, style and format, color palette, and a clear description of the required image.
DigitalOcean’s GenAI Platform makes building and deploying AI agents easier without managing complex infrastructure. Our fully managed service gives you access to industry-leading models from Meta, Mistral AI, and Anthropic, which have must-have features for creating AI/ML applications.
Key features include:
RAG workflows for building agents that reference your data
Guardrails to create safer, on-brand agent experiences
Function calling capabilities for real-time information access
Agent routing for handling multiple tasks
Fine-tuning tools to develop custom models with your data
Don’t just take our word for it—see for yourself. Get started with AI and machine learning at DigitalOcean to get access to everything you need to build, run, and manage the next big thing.
Surbhi is a Technical Writer at DigitalOcean with over 5 years of expertise in cloud computing, artificial intelligence, and machine learning documentation. She blends her writing skills with technical knowledge to create accessible guides that help emerging technologists master complex concepts.
Sign up and get $200 in credit for your first 60 days with DigitalOcean.*
*This promotional offer applies to new accounts only.