The Wave
Resources for startups and SMBs

Everything you need to know about building a business, from raising funding to marketing your product.

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Unlocking the potential of AI marketing in 2023

Resource types

Explore content by resource type, or scroll down to view content on how startups and SMBs can succeed by topic area.


Articles

Read tips for building your business, getting funding, marketing your product, and more.

Guides

Download in-depth guides on optimizing your infrastructure for streaming, building a tech stack, and getting started with Kubernetes.

Podcast

Listen to DigitalOcean's new podcast, Making Work Work, which explores what makes a business sink or swim alongside expert guests.

Videos

Watch videos of founders like you and in-depth webinars with practical advice.

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Cloud education

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What are Managed vs Self-Managed Databases? Choosing the Right Database Management Approach
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What is DBaaS? Understanding database as a service
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10 cloud migration challenges to understand
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10 Cloud Security Best Practices Every Organization Should Follow
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What is pay-as-you-go Cloud Computing (PAYG)?
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What is Cloud as a Service?
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What is Cloud TCO? (Total Cost of Ownership)
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What is cloud ROI? How to calculate
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What is hybrid cloud management?

Tips for starting and growing your business

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What is brand positioning? Definition, benefits, and strategies
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How to create a marketing budget
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The complete guide to event marketing
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A Guide to Conversion Rate Optimization
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12 best cloud management platforms for 2024
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Cloud governance best practices for startups
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User retention strategies for SaaS products
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Evaluating cloud storage options for businesses
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AI and privacy: Safeguarding data in the age of artificial intelligence

Creating your tech stack

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The 15 best GPTs to use with ChatGPT
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12 top conversational AI platforms for 2024
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Top Hetzner alternatives for 2024
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The 10 best marketing automation tools for 2024
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DigitalOcean vs Linode
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Prompt engineering best practices: Tips, tricks, and tools
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Strategies for AWS cost optimization
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10 AI tools transforming web development in 2024
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AWS EKS Alternatives

Funding your business

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Burn rate: Definition, formula, and example calculation
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What is cash flow management? Definition, strategies, and examples
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Cap tables for startups: a guide to ownership distribution
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Post-money valuation explained: What your startup needs to know
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Pre-money valuation explained: What your startup needs to know
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15 working capital management best practices for startups
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How to use research and development (R&D) tax credits for startups
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SAFE agreement: What it is and how it works
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Debt vs equity financing: What's best for your startup?

Industry specific resources

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Tech Innovation in Emerging Markets: India
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Building Tech for the Next Generation
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Best practices for optimizing live streaming experience
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Optimizing performance and price in streaming
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Improve the performance of your media streaming application

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