// Tech Talk //

How Developers Can Create Personal Brands Through Online Presence

Published on November 11, 2020 · Updated on November 10, 2020
Default avatar

By Stephanie Morillo

How Developers Can Create Personal Brands Through Online Presence

Video

About the Talk

Developers understand that marketing is beneficial, but can be put off by marketing tactics that seem more focused on making a sale than with sharing something they need or value. But self-promotion doesn’t have to be self-centered, and marketing content can — and should — be relevant to what developers have created. Learn how developers successfully use marketing to spread the word about their projects, blogs, and more, often without trying to sell anything.

What You’ll Learn

  • How to avoid common marketing mistakes
  • How to create a value proposition that aligns with your goals
  • How to increase visibility and discoverability by improving your online presence

This Talk is Designed For

  • Developers that are weary or ambivalent about marketing and self-promotion

Resources

About the Presenter

Stephanie Morillo, M.S. is a product manager and content strategist. She is the author of the books The Developer’s Guide to Content Creation and The Developer’s Guide to Book Publishing. She frequently writes about content strategy, content marketing, and writing for developers. Follow her on Twitter at @radiomorillo.

Thanks for learning with the DigitalOcean Community. Check out our offerings for compute, storage, networking, and managed databases.

Learn more about us


About the authors
Default avatar
Stephanie Morillo

author

Still looking for an answer?

Ask a questionSearch for more help

Was this helpful?
 
Leave a comment


This textbox defaults to using Markdown to format your answer.

You can type !ref in this text area to quickly search our full set of tutorials, documentation & marketplace offerings and insert the link!

Try DigitalOcean for free

Click below to sign up and get $200 of credit to try our products over 60 days!

Sign up

card icon
Get our biweekly newsletter

Sign up for Infrastructure as a Newsletter.

Sign up
card icon
Hollie's Hub for Good

Working on improving health and education, reducing inequality, and spurring economic growth? We’d like to help.

Learn more
card icon
Become a contributor

You get paid; we donate to tech nonprofits.

Learn more
Welcome to the developer cloud

DigitalOcean makes it simple to launch in the cloud and scale up as you grow – whether you’re running one virtual machine or ten thousand.

Learn more ->
DigitalOcean Cloud Control Panel
Get started for free

Enter your email to get $200 in credit for your first 60 days with DigitalOcean.

New accounts only. By submitting your email you agree to our Privacy Policy.

© 2023 DigitalOcean, LLC.